What are Apis used for

What are APIs and what are they used for?

Have you ever heard a developer in the office saying: “Can’t you just use an API for that?” and thought to yourself “What in the world is an API?” Perhaps you rushed to Google asking what is an API and found yourself drowning in acronyms and unhelpful exposition? Did you think you need some REST […]

underutilized adwords features

12 Underutilized AdWords features and how to use them

Google AdWords keeps changing as time passes by, new features are introduced while old ones get changed or taken away. That’s why it’s not only important but an imperative for PPC professionals to follow the latest trends and try out features that their competitors don’t use or know about. We wrote this article to introduce […]

10 Trends That are changing SEO in 2018

SEO trends are an ever-changing phenomenon that keeps evolving just like all other areas in the digital world. With more than 200 factors that influence Google’s algorithm, SEO has certainly become a complex science. Even more, Google’s algorithm constantly changes and more often than not, SEO practices that once dominated the industry become irrelevant within […]

How technology is changing marketing

How Technology is Changing Digital Marketing in 2018

How technology is changing marketing in the modern era? One of the main things we learned from 2017 was that customer engagement and trust are becoming key aspects of digital marketing. Smart companies are already using consumer experience as a foundation of their strategies in attempts to create a more dynamic level of personalized engagement […]

How to test your software without hiring QA testers

    The importance of QA in software development Is undeniable. There comes a time in each software development life cycle where we have to make sure it works the way we intended to. A software development project isn’t a “one-man show”. Instead, there most commonly are at least 3-4 developers involved. All of them […]

5 Useful PR Tools To Help You Grow Your Startup

    If you are a startup, then you must be eager to build your media list and boost your media outreach. We made a list of five similar, yet different PR services that can all be useful to help you grow your startup. Check them out.   Gorkana Gorkana is a UK media database […]

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